*Project artifacts and examples open in a new tab.
Tools Used:
Articulate Storyline | Canva | Google Workspace | ChatGPT | Gemini | NightCafe
Context
I spent six years living and teaching in northern Thailand, where many of my students came from displaced refugee and highlander (hill tribe) communities navigating borders, languages, and systems were rarely designed for their support. The expiernce significantly shaped how I interpreted the DEPDC brief and informed every instructional decision throughout the project.
I partnered with DEPDC/GMS, a 25-year anti-trafficking NGO based in Chiang Rai, Thailand, to design a prevention-focused learning program addressing emerging scam-based trafficking pathways affecting vulnerable communities across the Greater Mekong Subregion and broader Southeast Asia.
My role included:
front-end analysis
instructional architecture across blended eLearning and ILT
AI-assisted research synthesis and rapid prototyping workflows
task analysis & scenario-based learning design
Culturally responsive and trauma-informed interaction design
Storyline development & mobile-first UX decisions
QA & iterative evluation
The Problem Worth Solving
DEPDC operates highly developed recovery programs across the region. However, front-end analysis revealed a critical systems gap: existing supports primarily addressed harm after exploitation had already occurred.
There was no structured, skills-based prevention training designed to help vulnerable youth recognize manipulation before recruitment into trafficking and scam operations.
This challenge is increasingly urgent as organized scam compounds expand across Southeast Asia, frequently targeting displaced and economically vulnerable populations with false promises of employment before coercing victims into forced scam labor operations linked to transnational criminal networks. Many trafficked individuals face conditions associated with modern slavery, including physical punishment, confinement, intimidation, and abuse for failing to meet scam quotas.
Target learners included multilingual adolescents and young adults across the Greater Mekong Subregion, ranging from displaced youth with interrupted formal education to multilingual learners (MLLs) studying within local university systems, many navigating trauma, economic vulnerability, low-bandwidth access constraints, and varying literacy levels.
Designing for this audience required prioritizing clarity, cultural authenticity, psychological safety, and mobile accessibility from the outset.
Strategic Design Decisions
The S.C.A.M. Framework
Working backward from the final transfer tasks, I focused on identifying the portable decision-making skills learners could apply across evolving scam scenarios rather than memorizing isolated examples.
That analysis led to my development of the S.C.A.M. Model:
STOP: recognize warning signs and interrupt reactive decision-making
CHECK: verify information through trusted evidence rather than emotional promises
ASK: activate critical thinking and trusted community support systems
MOVE: take protective action for oneself and others
Higher-order thinking skills were intentionally embedded within the CHECK and ASK phases to strengthen transfer beyond scripted scenarios. As research increasingly revealed how scam networks isolate individuals from trusted support systems, the MOVE phase evolved to emphasize both personal safety and collective protection through community awareness and support.
The Learner Experience
The learning program evolved into a two-part modular sequence. Module 1 was developed in Articulate Storyline as a low-bandwidth, scenario-based eLearning experience focused on foundational scam recognition and decision-making skills for broader regional accessibility.
A primary evaluation benchmark was calibrated learner confidence, particularly self-efficacy, emotional regulation, and decision readiness within high-pressure scam scenarios. Scenario pathways and feedback systems were intentionally designed to measure whether learners could pause, critically evaluate manipulative situations, and respond safely under pressure.
Module 2 transitioned into facilitator-led workshops centered on deeper discussion and complex cases involving coercion, corruption, and abuse of institutional trust within human trafficking networks.
Custom AI-assisted avatars, scenario visuals, branching decision pathways, and empathy anchors were intentionally designed to strengthen learner trust, contextual authenticity, and cultural relevance.
From Design to Delivery
The project required balancing instructional rigor with significant environmental and implementation constraints, including inconsistent internet access, multilingual delivery conditions, and varied digital literacy levels.
To support scalable implementation:
eLearning module, 8 scaffolded scenarios deepening the skill application the SCAM Model
Scenario-based workshops with Participant & Facilitator guides
S.C.A.M. Model Support Resources
Embedded QA review systems
Iteration & Reflection
Pilot testing and formative review revealed important cultural and instructional refinements beyond technical usability. Learner feedback surfaced assumptions around onboarding clarity, interaction pacing, and culturally appropriate visual representation across diverse communities within the Greater Mekong Subregion.
One notable revision involved adjusting aspects of Mai’s character design after recognizing that clothing choices initially perceived as neutral were not culturally appropriate within some conservative hill tribe and highland communities. This feedback reinforced the importance of localized cultural review and avoiding generalized regional assumptions across highly diverse learner populations.
The evaluation process ultimately strengthened interaction clarity, multilingual supports, accessibility considerations, and culturally responsive implementation decisions throughout the program. Additional findings and revisions are documented within the pilot evaluation report.
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC 4.0).
You may share and adapt this material for non-commercial educational purposes with attribution.
License details: https://creativecommons.org/licenses/by-nc/4.0/